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Betfair is one of the world’s largest international online sports betting providers and pioneered the betting exchange in 2000.
Driven by cutting-edge technology, Betfair enables customers to bet at odds sought by themselves or offered by other customers. The company now processes over seven million transactions a day from its four million registered customers around the world. In addition to sports betting, Betfair offers a portfolio of innovative products including casino, exchange games and poker.
Betfair has twice been named the UK’s ‘Company of the Year’ by the Confederation of British Industry and has won two prestigious Queen’s Awards for Enterprise, being recognised for Innovation in 2003 and most recently for International Trade in 2008. Betfair currently employs over 2,000 people worldwide. The company holds betting licences in Gibraltar, the US, Tasmania, Italy, Denmark and Malta.
In July 2012, StreamBase announced that Betfair selected StreamBase CEP for real-time analytics. Alex Kozlenkov, Head of Research, Betfair Ltd has been a active participant in the Event Processing community for sometime and chose StreamBase CEP to integrate distributed real-time event flows into the Betfair cloud platform.
“CEP is a key enabling platform for next-generation, real-time analytics. A combination of StreamBase with Betfair’s distributed Event Processing Network will help us deliver the best possible user experience in the exchange and fixed odds betting markets”, said Alex Kozlenkov, Head of Research, Betfair Ltd. “Right now, our developers are really enjoying working with the StreamBase CEP platform and the rapid development environment of StreamBase Studio.”
Read more about Betfair on the StreamBase blog post by CTO Richard Tibbetts.
Article on Betfair and their use of CEP in Research Magazine